We invite creators and developers to build next generation augmented reality experiences using Lens Studio's advanced suite of capabilities. Engage millions with interactive play, wellness & fitness, education, and fashion experiences — that define the next evolution in AR.
Requirements
What to Build
Use the power of Lens Studio to build World AR (back-facing camera) experiences in at least one of the following categories: Interactive Play, Wellness & Fitness, Education, and Fashion.
- Interactive Play: Create Lenses for fun, competitive play
- Wellness & Fitness: Create Lenses that democratize personalized fitness and help people have fun while getting active
- Education: Create Lenses that inspire learning by taking the lesson out of the classroom and into the real world
- Fashion: Create Lenses that shape culture and change the way people view fashion and style
Developers are encouraged to incorporate the powerful new Lens Studio features listed in the Resources tab. Utilizing our latest capabilities not only unlocks new opportunities for AR development, it’s an important component of your Wow Factor score.
What to Submit
- Lens Name
- Lens URL: An unlocked URL of your Lens. Your Lens must be public and published!
- Be sure to add a Lens Preview Video: 8-10 second(s) that was captured on a phone that does not utilize Lens Studio models/characters.
- Tag your Lens: JuneLensathon22 (highly encouraged, but not required)
- Lens ID: A copy of your Lens ID, which can be found by going to My Lenses and selecting the Lens you need the ID from. Select the copy icon and your Lens ID will be copied to your clipboard.
- Demo / Pitch Video: Demo video (approximately 3 minutes) that demonstrates your working AR experience and the Lens studio features used. Videos must be uploaded to YouTube, Vimeo, and made public.
- Category selection: Identify which category you are submitting to. You will automatically be entered into the Region based on your Country of Residence.
(Be sure to follow the Lens Studio Submission Guidelines before you submit your project on Devpost.)
Prizes
$140,000 in prizes
Global Overall First Place
→ $50,000 USD
→ Spectacles 3 (one pair per team member, up to three)
→ Invitation to join the Spectacles Program with Next Generation Spectacles
→ Social Promo
Interactive Play
→ $15,000 USD
→ Spectacles 3 (one pair per team member, up to three)
→ Social Promo
Wellness & Fitness
→ $15,000 USD
→ Spectacles 3 (one pair per team member, up to three)
→ Social Promo
Education
→ $15,000 USD
→ Spectacles 3 (one pair per team member, up to three)
→ Social Promo
Fashion
→ $15,000 USD
→ Spectacles 3 (one pair per team member, up to three)
→ Social Promo
Regional Prize | North America
→ $5,000 USD
→ Social Promo
Regional Prize | LATAM
→ $5,000 USD
→ Social Promo
Regional Prize | Middle East & Africa
→ $5,000 USD
→ Social Promo
Regional Prize | Europe
→ $5,000 USD
→ Social Promo
Regional Prize | APAC
→ $5,000 USD
→ Social Promo
Most Valuable Feedback
(10)
→ $500 USD
→ Feedback Submission Form to come on June 8th
Devpost Achievements
Submitting to this hackathon could earn you:
Judges

A qualified panel of judges
Snap employees from different product, marketing, and Snap AR teams supporting the AR Ecosystem.
Judging Criteria
-
Idea Quality
How creative, original, or innovative is the idea? -
Implementation of Idea
How well was the idea implemented technologically? -
Potential Impact
Does the solution have a real-world impact and does it provide some sort of value to users? -
Pitch
Did the pitch communicate why the team settled on the specific solution? Were they able to articulate the value to users? -
Wow Factor
Use the features listed on the resources page to impress the judges. Does it use newly released features? Does it have a quality that stands out creatively?
Questions? Email the hackathon manager
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